What are the best Weight Watchers butter choices for members? If you are recently joining or rejoining WW, you might be wondering how to save points on butter. Whether you are using it on cooked veggies, spreading it on toast or baking with it, we have recommendations to help you save points and enjoy delicious buttery flavor.

- Top 7 Best Weight Watchers Butter Choices (Low in Points!)
- 1. I Can’t Believe It’s Not Butter (ICBINB) Spray – 0 calories/0 points per spray
- 2. Brummel & Brown – 45 calories/2 points per tablespoon
- 3. Real Butter – 102 calories/6 points per tablespoon
- 4. Whipped Butter – 68.7 calories/4 points per tablespoon
- 5. Light Margarine – 40-80 calories/1-4 points per tablespoon
- 6. Butter Buds – 30 calories/1 point per tablespoon
- 7. Skip the Butter – 0 calories/0 points
- Nut Butters
- Why Is Butter So High in Points on WW?
- Best Substitutes for Butter in Baking & Cooking
- Our Butter Taste Test (with Top Result!)
- Take the Next Step in Your Healthy Eating Journey
- 7 Day Anti-Inflammatory Meal Plan PDF
This article is written by LaNette Whiteside, Community Care Coordinator at The Holy Mess who has lost 350+ pounds! Read more of LaNette’s story below.
Top 7 Best Weight Watchers Butter Choices (Low in Points!)
Here are my top recommendations for butter and butter alternatives. These are all good choices for spreading on toast or muffins, spraying on popcorn, or cooking.

1. I Can’t Believe It’s Not Butter (ICBINB) Spray – 0 calories/0 points per spray
This buttery spray is a staple among many of us who do WW.
- I Can’t Believe It’s Not Butter spray is a popular choice because it’s tasty, convenient, and has ZERO points.
- Members use ICBINB spray on veggies, toast or popcorn. It adds the moisture and taste we’ve come to expect from traditional butter or margarine.
Are there any negatives? I have always fiercely defended this spray. And, I admit to squirting a puddle in my palm and licking it. (Remember, we are in a judgment-free zone!)
So, I was surprised at a few facts my research turned up.
- The second ingredient is soybean oil.
- Portion distortion is common. A serving size is considered 1 spray. An 8 oz bottle has 1130 servings. To put this into perspective, 40 sprays equals 1 tablespoon.
- A whole bottle has approximately 771 calories. Six sprays adds 5 calories. This really surprised me since the nutrition label shows all zeros. I had to ask myself, how many sprays do I use, and how many calories have I been adding by not counting my actual serving?
This also applies to popular cooking sprays that many of us routinely use. Take Pam cooking spray as an example. A ⅓ second spray is zero calories. A one-second spray is 8 calories. Again, how many calories/points have I been adding by not counting a real serving of this?
Both ICBINB spray and Pam are two of my favorite kitchen staples. I’ll continue using both products, but maybe not so generously.
2. Brummel & Brown – 45 calories/2 points per tablespoon
Members often select B&B as their margarine of choice. It’s easily spreadable and has a good flavor.
- B&B ingredients are quite similar to ICBINB spray. Both have water as the main ingredient, with soybean oil as the second ingredient.
- B&B contains actual nonfat yogurt, which adds a dairy-product taste to the flavor.
- 1 Tablespoon is the serving size. It contains 5 g of fat and only 1.5 g of saturated fat. According to the American Heart Association, saturated fat can raise our “bad” cholesterol, which increases our risk for developing heart disease.
Next, let’s see how actual butter weighs in.
3. Real Butter – 102 calories/6 points per tablespoon
This is a taste most of us are familiar with. It is used in cooking, as well as on vegetables and bread.
- You might choose to use the “real thing” because it’s more natural, and you prefer the taste and texture it gives to food. That’s okay as long as portion distortion doesn’t slip in. When dealing with higher calorie or point foods, proper measuring is key. While grabbing a measuring spoon at home is easy, what about at a restaurant? The last joint on your thumb (from the bend to tip) is the rough measure of a tablespoon. Using the same technique, one teaspoon is the size of your index finger from the first bend to the tip.
- Nutritionally, real butter has 11.5 g of fat per tablespoon. The saturated fat is quite high at 7.3 g per tablespoon.
4. Whipped Butter – 68.7 calories/4 points per tablespoon
Whipped butter is the middleman. It’s higher in calories and points than ICBINB spray and B&B but lower than 100% real butter. Whipped butter is best used as a topping on veggies or bread.
- Whipped butter is real butter that has been whipped. This process incorporates air into the butter, making it softer and easier to spread.
- Whipped butter does not measure the same for baking, so do not use it for items going into the oven.
- Nutritionally, whipped butter has 7.4 g of fat per tablespoon, and saturated fat is 4.3 g per tablespoon.
5. Light Margarine – 40-80 calories/1-4 points per tablespoon
There are many brands of light margarine. It’s available in both stick and tub forms. The calories and points vary.
Here are a few familiar brands that are readily available.
Tubs:
- Smart Balance
- I Can’t Believe It’s Not Butter
- Land O Lakes
- Country Crock
- Parkay
- Fleischmann’s
- Earth Balance
Sticks:
- Parkay
- Blue Bonnett
- I Can’t Believe It’s Not Butter
- Land O Lakes
I prefer light tub margarine for veggies, bread, or spreading. The light stick margarine is an excellent substitute in baking and cooking.
6. Butter Buds – 30 calories/1 point per tablespoon
Butter Buds and Molly McButter are a blast from the past for me. Both are derived from butter. I like them sprinkled on veggies that are “wet” rather than on “dry” food such as popcorn.
- The serving size of Butter Buds is 1 tsp (10 calories/0 points).
- The calories and points rise with the amount you use.
These sprinkles are much like the sprays because serving size and moderation are key. (Remember this: Anything I sprinkle on should probably be measured.)
7. Skip the Butter – 0 calories/0 points
Is this even a thing? YES! Add spices to jazz up a food and leave out the butter altogether.
- Everything Bagel seasoning is good on salads, veggies, eggs, and, of course, bagels.
- Add flavor by using lemon or lemon juice.
- Apple cider vinegar adds a nice flavor.
- Salsa is also great in place of butter on a baked potato.
Experiment. Many kinds of seasoning blends are available, and many are even salt-free.
Nut Butters
While not the traditional dairy butter we usually think of, nut butters are popular.
- Peanut Butter – 96 calories/3 points per tablespoon
- Almond Butter – 98 calories/3 points per tablespoon
- Sunflower Butter – 98 calories/3 points per tablespoon
- Cashew Butter – 95 calories/3 points per tablespoon
If these options feel too high in points for you, check out powdered peanut butter to reduce points and calories.
Why Is Butter So High in Points on WW?
The algorithm calculates a food’s point value looks at the nutritional facts.
In the case of butter, the high saturated fat causes the point value also to be high. Remember, the American Heart Association says a diet high in saturated fat increases your risk of developing heart disease.
Best Substitutes for Butter in Baking & Cooking
Baking Substitutes
I rarely use any butter or margarine when baking. Here are some of my favorite fat substitutes for baking.
- Applesauce – Applesauce is my go-to. I measure it exactly like the recipe calls for margarine, butter, or oil.
- Nonfat Greek yogurt
- Mashed bananas
- Pumpkin puree
Stove Top Cooking Substitutes
Butter or margarine is also used to cook on the stovetop. So, what’s a good substitute to use?
- Pam cooking spray
- Broth
- Water
- A pan brushed with olive oil
I’ve found good nonstick cookware helps me decrease the fat I use in cooking. I like a couple of Teflon coated skillets. Recently, I purchased a ceramic-coated skillet that I love. It never sticks.
Making simple swaps has helped me to lose 350+ pounds and keep it off. I’ve found that most people won’t notice a swap, especially in baking. I make cornbread using applesauce and Greek yogurt. My family eats it without even knowing the substitutes I’ve made.

Do I ever eat real butter? Of course I do, but nothing like before. While I don’t eat it often, sometimes a splurge is nice if tracked and measured.
Before WW, I used to laugh and say I ate butter on my food in yellow puddles…definitely no measuring or tracking there. I have found that food tastes really good and is satisfying without those yellow puddles. Plus, I’m much healthier without it.
Our Butter Taste Test (with Top Result!)
I enlisted my 21-year-old daughter, who does not do WW or follow a diet, to help me conduct a taste test.
We sampled margarine on a low-fat Wheat Thin. We both agreed that Brummel & Brown won hands down.
My daughter eats out often and said the B&B was like regular butter served in a restaurant. I liked having her perspective. We both enjoyed the buttery flavor and that it was soft and easy to spread. The Earth Balance and Smart Balance were firmer and similar in taste and texture. The Smart Balance container says it can be used in cooking and baking.
Now I want to hear from you. What are your favorite brands, margarine, butter, and substitutes? Please share in the comments below so we can learn from each other.
For more delicious low-point recipes, be sure to check out our Recipe Index and discover even more Weight Watchers-friendly options.
Take the Next Step in Your Healthy Eating Journey
If you’re committed to better health and wise food choices, knowing which foods help fight inflammation is key.
Download this free printable list of anti-inflammatory foods and start making simple, effective swaps today!
7 Day Anti-Inflammatory Meal Plan PDF
Imagine Feeling Better in Just 7 Days!
The 7 Day Anti-Inflammatory Meal Plan has research-backed recipes that promote weight loss. Meals are ready in minutes—perfect for those low-energy days. No complicated, hard-to-find ingredients. Give your body the support it’s been craving.
The meal plan includes:
- Breakfast, Lunch, Dinner, and Two Snacks Per Day
- Complete Nutritional Information and WW Points
- Practical Tips to Simplify Your Prep
- Printable Grocery List and Pantry Essentials Checklist
- Support Your Body’s Natural Healing Processes.
- Daily Tracker to Monitor Your Progress & Symptoms
Click here to get your anti-inflammatory meal plan copy now.

More WW Posts for You
Top 20 McDonald’s Choices for Weight Watchers (Low Points)
Two Ingredient Dough Bacon & Cheddar Bagels
The Holy Mess 3-Day Diet – Perfect to kickstart your weight loss or break a plateau. Includes W W points.

I will stick to the real thing’ Butter. Too many additives to the rest.
I like the land o lakes whipped butter
Can you still get ICBNB Light in sticks where you live? I live in upstate NY and haven’t been able to buy them in years. I figured they didn’t exist anymore, but I see it on your light margarine list here. I can get ICBNB Regular in sticks, but not the light. It’s still the same calories as butter (just lower saturated fat), so I don’t use it.
I love the Brummel & Brown tub spread! I’ve been using it for years. Glad to hear it’s your favorite too!
I’m more of a butter purist, so I like the Land O Lakes whipped butter for flavor. I try only to use a 1/2 TBSB for 1 point. I, too, was a yellow puddle of real butter lover which now is almost sickening to me since I changed my habits. Have you ever tried Hoosier Farm Real Butter Powder? I’m still trying to get this to work on veggies. It’s supposed to be made from real butter. I tried it on air-popped popcorn, but it didn’t mix well. I might have to use a sifter/strainer to disburse it evenly. Here is the link on Amazon https://www.amazon.com/Hoosier-Hill-Farm-Butter-powder/dp/B00DC5ZKQE/ref=asc_df_B00DC5ZKQE/?tag=hyprod-20&linkCode=df0&hvadid=312218078627&hvpos=&hvnetw=g&hvrand=7512472613251265551&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9023902&hvtargid=pla-570349296128&psc=1&mcid=dd331bff51553e1cb148846412c8b286&gclid=CjwKCAiAzJOtBhALEiwAtwj8ti7XjZTYFvW3ATaiL7QY5hwPdA08RjVuA9XPLT9k_LIIjBTL-AMHEhoCzrQQAvD_BwE
I’m still a fan of the spray butter but will be more cautious of how much I use at a time!
We have used brummel and brown for over a decade. Only one we will use.
Thanks for enlightening us on better choices.
I also had an addiction to yellow puddles lol.
I’m going to try the B&B . I’ve been using Parkay spray for almost 2 years not realizing the calories. I would much rather have a spread on things like toast.